“Before, you had to fit into the mould of the big, rigid software. With Catalog, we ask, and a few weeks later it is done.”
Mathieu RognonSupply Chain Director · CF GroupEmail is holding your reps’ sales back.
Quotes to draft, follow-ups that never happen, delivery-status questions on repeat: your reps’ day happens in their inbox. Here’s what Catalog changes, concretely, for sales leadership.
Outlook · Inbox
InboxBy date
Fontaine BTP08:52Price on 120 m of cable conduit?Quote request
Électricité Roux08:40Order 2217, Lyon depotPurchase order
Garnier & Fils08:31Thursday’s delivery pushed back?Shipment delay
Sylvie Blanc08:15Out of the office until the 6thAuto reply
Tags4 landedYour tags
VisibleShows up in the Outlook mailbox
ActiveComputed even when it is not visible
Every email arrives tagged: a rep knows what it holds before opening it.
What our clients measure after activation
+10%
quote conversion+5%
average order valueMethod & sources
- +10%
- The rise in quote conversion once the Quote Follow-up agent is switched on. The agent’s reference ROI, measured at the customers who run it and recorded by the product team.
- +5%
- The rise in average order value that each of the two agents, Cross-sell optimization and Free-Shipping Optimization, brings once switched on. Each of the two agents’ reference ROI, measured at the customers who run it and recorded by the product team.
What holds selling back
Three frictions your reps know by heart.
The revenue sleeping in quotes nobody chases.
Across the six distributors analysed in our diagnostics, 62% to 84% of quotes sent show no visible follow-up within five days. Your reps know it. They don’t have the time, and nobody wants to chase on their behalf until the follow-up is already drafted. The Quote Follow-up agent does it, in draft mode if you want to stay in control.
- The Quote Follow-up agent detects and drafts, sales admin validates
- Two follow-ups 24 hours apart by default, on a configurable cadence
- No ERP access required to start: the agent reads the mailbox
“If you’ve got 50 quotes to follow up on, maybe you get through 20, but the rest, you just don’t have the time. Either you don’t do it, or you don’t do it right.”
Quote DV-10388Needs youFollow-up drafted
Wait before the follow-up
24 h since follow-up 1Draft ready · to review
Follow-up 2 of 2. Sales admin reviews it, then sends.
Review and sendSitting in your drafts ✓
Outlook · Drafts
DraftsBy date
Karine Petit07:55Your quote DV-10388Quote follow-up
Omar Benali07:55Your quote DV-10395Quote follow-up
Élise Martin07:54Your quote DV-10402Quote follow-up
Your inside sales reps do data entry. They should be selling.
At Inter Inox, the inside sales team estimated spending 60% of their day on sales admin versus 40% on actual selling. Leadership’s goal: flip that ratio. It’s an explicit, measurable sales leadership objective, and one that sets them apart from competitors who just hire more people without changing the system.
- In testing at Inter Inox, the ratio has already moved to 50/50, against a target of 30/70
- The Order capture agent absorbs the data entry, the team shifts to inside selling
Outlook
FromAtelier Lemoine
SubjectWeek 41 restock
Hello Hugo,The usual: 200 TF 6x40 screws and 50 M8 anchors.Delivery to the Tours depot.Thanks, Claire Lemoine
ReadingWhat the agent read
CustomerAtelier Lemoine
ReferencesTF-640, CHV-M8
Quantities200, 50
WarehouseTours
Four fields read, ready for the ERP.
The conversion rate nobody can track.
Multi-quote projects skew the raw ratio, your ERP doesn’t output the metric, and sales leadership ends up flying blind on their number one revenue lever. Every automatically tagged email becomes a data point: quote volume, follow-ups, conversion, response time by team.
- The Inbox performance agent measures your teams’ response times
- It alerts the team and surfaces its observations to managers
- Measured observations to settle your team’s priorities
“My conversion rate? I don’t even know how to calculate it.”
Cockpit · InboxLast 14 daysInbox Monitoring
Factual view of inbox activity over the selected period
MailboxSales West
| Day | Quotes | Orders | Support |
|---|---|---|---|
| 1 | 9 | 7 | 3 |
| 2 | 11 | 8 | 2 |
| 3 | 8 | 6 | 4 |
| 4 | 10 | 9 | 3 |
| 5 | 9 | 7 | 2 |
| 6 | 1 | 0 | 1 |
| 7 | 0 | 0 | 0 |
| 8 | 10 | 8 | 3 |
| 9 | 12 | 7 | 2 |
| 10 | 9 | 6 | 3 |
| 11 | 8 | 8 | 4 |
| 12 | 10 | 10 | 3 |
| 13 | 1 | 0 | 2 |
| 14 | 1 | 0 | 1 |
CategoryEmails receivedEmails sentAvg / day
Quotes9899817.07.1
Orders76125.4
Support33292.4
Recommended agents
Four agents for sales leadership.
Quote Follow-up
Identifies quotes with no reply and triggers a personalized follow-up at the right time. +10% quote conversion.
See the agentCross-sell optimization
Applies your opportunity rules and suggests complementary products to customers. +5% average basket.
See the agentFree-Shipping Optimization
Detects orders below the free-shipping threshold and prompts customers to complete their basket. +5% average basket.
See the agentInbox performance
Measures response times, alerts the team and surfaces management insights.
Page coming soon
Customers
They made the move.
Mathieu RognonSupply Chain Director · CF GroupThe diagnostic
See exactly what Catalog changes for your team.
48 hours. One PST file. A report with figures on quotes left without follow-up, missed cross-sell opportunities and your response times. No commitment.